Unleash the Power of Marketing
Here at Katie Roberts | Marketing Solutions, we support your brand to grow by crafting strategy-led campaigns, compelling content and targeted outreach, I specialise in delivering polished, high-impact solutions that elevate your presence and drive measurable results.
Let me support you
For the past 14 years, I've been the behind-the-scenes storyteller for some of the most prestigious hospitality brands across the Middle East and Southeast Asia.
Think of me as a marketing mixologist – blending equal parts strategy, creativity, and results, with a splash of luxury expertise and a garnish of cultural insight.
Currently based in beautiful North Wales, here’s why you should work with me:
Because I don't just understand luxury hospitality marketing – I understand marketing. I know the difference between trendy and timeless and more importantly, I know when to use each. Whether you're launching a new product, refreshing an existing brand, or need someone to polish your existing marketing efforts, I'm your person.
Looking for someone who can make your brand shine brighter than a newly-renovated presidential suite?
“Content builds relationships. Relationships are built on trust. Trust drives revenue” - Andrew Davis
Services
We help you define your brand’s essence—its voice, values, and visual identity—so you stand out with clarity and confidence. Whether launching a new concept or refreshing an established brand, our strategic frameworks ensure your message resonates with the right audience and positions you as a category leader.
We design and deploy email campaigns that nurture, convert, and retain. From welcome sequences to seasonal promotions, our CRM strategies are built to maximize lifetime value and keep your brand top-of-mind.
From compelling website copy to scroll-stopping social captions, we craft content that connects. Our team blends storytelling with strategy to deliver messaging that’s not only beautiful but built to convert—tailored to your brand tone, audience, and goals.
We connect your brand with aligned creators, tastemakers, and strategic partners to expand your reach authentically. Our curated approach ensures collaborations feel organic, on-brand, and mutually beneficial.
We handle everything from content calendars to community engagement, ensuring your brand shows up consistently and meaningfully across platforms. Our approach combines aesthetic curation with performance-driven tactics to grow your audience and deepen loyalty.
We don’t just launch—we measure, refine, and optimize. Our custom dashboards and monthly reports give you clear visibility into performance, so you can make informed decisions and celebrate real results.
I feel your pain...
If your’e experiencing any of the following, I’m here to help
Lack of Clear Strategy - you’re operating without a cohesive plan, leading to scattered efforts that don’t drive meaningful results.
Inconsistent Branding - your visuals, messaging, and tone often vary across platforms, weakening brand recognition and trust.
Low Engagement on Social Media - you’re posting without a plan or purpose which can lead to poor reach, minimal interaction, and wasted effort.
Poor Website Performance - slow load times, outdated design, or confusing navigation can drive potential customers away.
Limited Internal Resources - your teams is often stretched thin, lacking the time or expertise to execute effective campaigns.
Unclear Target Audience - you know who you want to target, but struggle to create content that converts.
Weak Content Strategy - random blog posts or generic email blasts don’t build authority or drive traffic.
No Measurable ROI - your marketing efforts feel like a black hole when there’s no clear way to track performance or impact.
Difficulty Keeping Up with Trends - algorithms, platforms, and consumer behaviour shift constantly—making it hard to stay relevant.
Overwhelmed by Tech & Tools - from CRMs to ad platforms, the digital landscape can feel like a maze without a guide.
If you answered “YES” to any of the 10 points listed here, let’s talk!
Claim your free consultation
Book a free 30 minute consultation call to explore your brand’s goals, challenges & opportunities and let’s craft a strategy that sets your brand apart.
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!
Let’s work together
Uncover
my story
My love for travel sparked early, thanks to family holidays that planted the seed for a life lived across continents. At 23, I packed my bags and moved to Egypt, settling into the sun-soaked charm of Nuweiba—a little town on the Red Sea that stole my heart for nine unforgettable years. From there, I leapt into the world of luxury hospitality, taking on the role of Director of Marketing at the Doha Marriott Hotel, followed by a move to Dubai to launch a flagship Renaissance property.
After Dubai, I hit pause to roam the globe, then landed in Penang as Director of Marketing for two iconic Shangri-La hotels. Most recently, I stepped into a regional leadership role, overseeing marketing for 25 hotels across Southeast Asia and Australasia as Acting AVP Marketing. Along the way, I’ve explored 42 countries (give or take a few passport stamps) and I’m nowhere near done—this world is too incredible not to keep discovering.
What others are saying.
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I was recommended to work with Katie on the design of my website and social media, and it was an absolute breath of fresh air. She is innovative, creative, and a fabulous listener who understood my very unusual business straight away. Katie is unflappable and incredibly patient, even when I changed my mind multiple times. I cannot recommend her highly enough and will continue to draw on her creative flair for future projects.
Tina Slade
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Katie has a deep understanding of the various marketing functions in luxury hospitality and an innate ability to collaborate across disciplines and across multiple levels within an organization. She is a solutions-oriented self-starter with a knack for identifying opportunities and crafting strategies to capitalize on them. She is a true professional; resilient, dedicated and knowledgeable. With broad experience across many diverse markets, she will be a superb asset to any organization that engages her services.
Corinne Janssen
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Katie is one of the most creative, strategic and inspirational colleagues I have ever worked with. She has lived and traveled in many countries (more than one can imagine) and this has helped her understand and appreciate different cultures. This has boosted her creative thinking and ability to tailor her marketing strategies to appeal to a variety of cultures. Without a doubt Katie is a true leader. She puts others first and encourages them to grow. When we were working together, and even now, Katie is always there to support me and give me advice on how I can develop further in my career. I am so glad I had the opportunity to work with Katie and I do hope that in the future our paths will cross again. Whoever meets Katie can consider themselves very lucky!
Naomi David
